We exist to represent an alternative perspective on golf. A game that insists on imagination, creativity and free-thinking. We’re obsessed by stories and how people live the game of golf - everybody’s path is a different one.

We’re collating a select family of golf brands, clothing and accessories that we love. Golf clothing inspired by the outdoors, skate, surf, art and design.  

At Soft Hands Club we tell the stories of these brands and sharing their golf world with yours.

The joy we find in golf is pretty much always uncovered when we loosen up, let go of scores, outcomes and anxieties then allow ourselves to play.

This is Soft Hands Club.